Post by account_disabled on Oct 21, 2023 22:18:55 GMT -8
A strategy can show its effectiveness even in a small constant growth , not necessarily in a sudden increase. For this reason, it is necessary to think about ROI in an integrated manner with other variables. Thinking only about immediate growth may not prove to be the best attitude in the medium to long term. What COVID has shown is that customers are looking for relationships, in their private lives as well as with brands a relationship is cultivated over time, demonstrating consistency, authenticity and offering what the customer is looking for at that moment. The goal of your marketing strategy should be to create customer satisfaction.
Building a relationship goes beyond the immediate purchase but pays off over time, through brand loyalty, propensity to repeat purchases and increased customer lifetime value CLV . marketing strategy post covid quote Return seo expater bangladesh ltd to index Post COVID rethink your marketing strategy proved to be a very particular and tiring year for world economies and for companies in general. It is no longer a question of returning to how we were before the crisis, but of quickly understanding what the present is like and what the reality of the future will be like . In marketing it will be necessary to start again from the strategy to check if changes are necessary. Where to start again now.
The first step in marketing remains the customer and we must start again from here. Look around, accumulate information and data, listen to requests and needs . Empathy will play a fundamental role in understanding, before competitors, what the customer is looking for today and how to satisfy their new needs. Defining a new strategy will be a long journey, from company objectives to the valorization of new and more performing touchpoints. What will make the difference is maintaining open and authentic communication with customers , to demonstrate that you go beyond the commercial objective, to build salience, meaning and innovation.
Building a relationship goes beyond the immediate purchase but pays off over time, through brand loyalty, propensity to repeat purchases and increased customer lifetime value CLV . marketing strategy post covid quote Return seo expater bangladesh ltd to index Post COVID rethink your marketing strategy proved to be a very particular and tiring year for world economies and for companies in general. It is no longer a question of returning to how we were before the crisis, but of quickly understanding what the present is like and what the reality of the future will be like . In marketing it will be necessary to start again from the strategy to check if changes are necessary. Where to start again now.
The first step in marketing remains the customer and we must start again from here. Look around, accumulate information and data, listen to requests and needs . Empathy will play a fundamental role in understanding, before competitors, what the customer is looking for today and how to satisfy their new needs. Defining a new strategy will be a long journey, from company objectives to the valorization of new and more performing touchpoints. What will make the difference is maintaining open and authentic communication with customers , to demonstrate that you go beyond the commercial objective, to build salience, meaning and innovation.